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Stories From Behind the Camera

Is an Explainer Video Right for You? Cerkl Broadcast: a Case Study

“The medium is the message.” - Marshall McLuhan In a sea of information and people’s fleeting attention spans, having a video can set you apart from your competition.

Posted on February 6, 2023 by Andy Gasper

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4 min read

The Benefits of Smart Video

Content is king and it can be a daunting task to consistently bring fresh video content to your audience. Quality video content takes a combination of skill, creativity, and technical infrastructure. ...

December 22, 2022 by Molly Berrens

3 min read

Smart Video with Spotted Yeti Media

At Spotted Yeti Media, we believe in our tagline “Show the World you Exist” because we know you and your organization bring something unique and valuable to the world.

December 14, 2022 by Christopher Hagan

5 min read

5 Reasons Why You Need a Video Strategy

Is your company new to video? Or, have you been producing video, but have not seen the results that you hoped to achieve? It’s no argument that video is now a must-have in both your internal and publi...

December 5, 2022 by Molly Berrens

Using Video for Non-Profit Fundraising

At Spotted Yeti Media we often educate our clients about how an up-front investment in video can go a long way in telling your story and marketing your brand. This is especially true when the video is...

September 1, 2022 by Jenna Adkins

8 min read

Planning Your Annual Video Content Calendar

It happens frequently – businesses recognize the importance of video marketing – mere weeks or days before the impending need (such an event, holiday or sales season.) A hasty cell phone picture with ...

January 26, 2022 by Molly Berrens

8 min read

Non-Profit Video Marketing & The Power of Human Interest Stories

Documentaries are my favorite genre to watch and to edit. Coincidence? Definitely not! A documentary - or a video that provides a factual record or report -is a wonderful medium to learn about the wor...

November 22, 2021 by Jenna Adkins

Your Videos Need Captions: Here’s How and Why

Social media is a regular part of our daily routine. A quick scroll while waiting for a doctor’s appointment. Catching up on a social feed while riding the bus. Killing time before a flight boards. Ma...

November 15, 2021 by Molly Berrens

4 min read

Using Authentic Video Marketing to Build Trust with Your Audience

Video is more relevant than a social media post, more than a written review. It’s an intimate look at your company’s strengths and successes, and an opportunity for you to connect with customers. Vide...

February 12, 2021 by Jenna Adkins

4 min read

Make it Smart: How Strategy Helps Video Results

At Spotted Yeti Media, our tagline is “Show the World you Exist” because we want to go beyond just telling your story. We want to make sure it reaches your audience and produces results.

November 20, 2020 by Molly Berrens

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