<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=148656002198390&amp;ev=PageView&amp;noscript=1">
Spotted Yeti Media Video Production Cincinnati Atlas 10


Stories from Behind the Camera

Casey Williams

Casey Williams

Recent Posts

See You At BLINK Cincinnati!

blinkcincinnati, blinkspottedyeti August 29, 2019


We’re excited to announce that Spotted Yeti has been selected as a contributing Projection Artist for BLINK 2019. BLINK is a light and art event that features large-scale projection mapping, light-based sculptures and installations, brand new murals and interactive art. BLINK has expanded this year, and extends for 30 blocks, from Covington to Findlay Market. It truly is an amazing way to experience our city.

continue reading

Timing is Everything: The Video Marketing Funnel Part 2 of 2

Video Tips October 25, 2018

If you read Part 1 of this post, you may recall that I started thinking about this topic on my son’s 7th birthday. I was rushing to get ready for his party and narrowly avoided a confrontation with a solicitor who didn't know that I was in no way mentally prepared to receive her message. Sure, you could look at this is a warning: picture me wagging my finger at you saying “Don’t you dare deliver the wrong message at the wrong time!” I’d rather you consider that this story illustrates an opportunity to deliver effective video marketing messages that your audience is prepared to hear. Part 1 of this post focused on video marketing during the Awareness and Consideration stages of the buyer’s journey. Let’s pick up where we left off.

continue reading

Timing is Everything: The Video Marketing Funnel Part 1 of 2

Video Tips October 11, 2018

I was washing my car on Sunday when it happened. A nondescript sedan pulled up in front of my house and two girls in matching shirts popped out of the back seat and ran off in opposite directions, each carrying a stack of postcards. I should also mention that it was my son Blake’s 7th birthday and we were expecting company in about an hour. I was scrambling to finish washing the car and still had a list of things to accomplish before my guests arrived. It was hot outside, I was in a hurry, and I knew what was about to happen. I was about to be solicited.


continue reading

7 Video Marketing Trends to Watch

Video Tips July 9, 2018

Marketing is a rapidly evolving beast. There are so many moving parts to marketing that it almost doesn’t even make sense to look at it as a single organizational function anymore. With all of the digital tools at our disposal, every employee in an organization is expected to be an ambassador for the brand, no matter the job title. The tools and trends change so quickly that it can be tough to stay on top of it, even within video marketing.


continue reading

Add Value to Your Products With Video

Client Spotlight, Video Tips June 11, 2018

The video workout library at ClubBodyBoss.com helps customers get the most out of their BodyBoss Gym.


They say price is what we pay and value is what we get. I thought that was pretty brilliant the first time I heard it, so hopefully you’re thinking the same thing right now. Take a minute to consider why you buy the things you buy. Go ahead…I’ll wait.


continue reading

Maximizing Your Video Budget and ROI

Video Tips May 21, 2018

Lots of things can impact your video production budget, including the number of crew members required.


Your budget is an important part of any business decision. Maybe it's human nature to flip to the back page of a proposal to see what something really costs. I understand that response, because I do it too. That’s why people often ask me, “How much should my video budget be?” While I understand the need to have that question answered, a better question about budgeting for video production is, “How much does it cost to meet my objectives and create positive ROI with video?” Unfortunately though, the answer to the second question is the same as the answer to the first: It depends. But don’t you at least feel better that you’re asking smarter questions?

continue reading

Getting Strategic About Video on Facebook

Video Tips April 12, 2018


continue reading

Recent Posts