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Stories From Behind the Camera

Threads! What we know about Meta's new social platform.

The parent company of social media hits like Facebook and Instagram launched Threads on June 30, 2023 to take on the microblogging space dominated by Twitter. While incredibly new, here's what we know so far.

Posted on July 12, 2023 by Christopher Hagan

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Is an Explainer Video Right for You? Cerkl Broadcast: a Case Study

“The medium is the message.” - Marshall McLuhan In a sea of information and people’s fleeting attention spans, having a video can set you apart from your competition.

February 6, 2023 by Andy Gasper

The Benefits of a Smart Video Solution

Content is king and it can be a daunting task to consistently bring fresh video content to your audience. Quality video content takes a combination of skill, creativity, and technical infrastructure. ...

December 22, 2022 by Bryan Houston

Smart Video with Spotted Yeti Media

At Spotted Yeti Media, we believe in our tagline “Show the World you Exist” because we know you and your organization bring something unique and valuable to the world.

December 14, 2022 by Bryan Houston

Using Video for Non-Profit Fundraising

At Spotted Yeti Media we often educate our clients about how an up-front investment in video can go a long way in telling your story and marketing your brand. This is especially true when the video is...

September 1, 2022 by Jenna Adkins

Planning Your Annual Video Content Calendar

It happens frequently – businesses recognize the importance of video marketing – mere weeks or days before the impending need (such an event, holiday or sales season.) A hasty cell phone picture with ...

January 26, 2022 by Bryan Houston

Non-Profit Video Marketing & The Power of Human Interest Stories

Documentaries are my favorite genre to watch and to edit. Coincidence? Definitely not! A documentary - or a video that provides a factual record or report -is a wonderful medium to learn about the wor...

November 22, 2021 by Jenna Adkins

Your Videos Need Captions: Here’s How and Why

Social media is a regular part of our daily routine. A quick scroll while waiting for a doctor’s appointment. Catching up on a social feed while riding the bus. Killing time before a flight boards. Ma...

November 15, 2021 by Molly Berrens

Using Authentic Video Marketing to Build Trust with Your Audience

Video is more than a snapshot, more than a social media post, more than a written review. It’s an intimate revelation of your company’s strengths and successes, and an opportunity for you to connect w...

February 12, 2021 by Allyson West

Virtual Events: What We've Learned

We’re coming up on a year of producing virtual event content. While this pivot - for both us and our clients - was more out of necessity than desire (thanks, COVID), there have been some perks. As we ...

January 27, 2021 by Molly Berrens

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