If you read Part 1 of this post, you may recall that I started thinking about this post when reminiscing about my childhood tactics to get my parents to agree to my friends spending the night. My bigg...

During my childhood, my friends and I frequently hatched intricate plans aimed at persuading our parents to sanction our much-anticipated sleepovers. The art of securing permission began with a well c...

If you’re producing a live action video, then you’ll surly be styling a set, even if it's in a natural environment. Sets can vary depending on the type of video you’re creating. Whether you’re constru...

Motion graphics, whether it be part of a live-action video or a fully animated piece, can be an elusive process. But don’t get me wrong, if you’re not using motion graphics, you should be.

Video is continuing to prove to be the most effective type of content for digital marketing. If you want to increase brand awareness and traffic to your website, video is the way to go. More than 90% ...

You have a product, a message, a solution to share with the world. But how do you get the attention of your target audience? And once you have their attention how do you make them remember you? Brand ...

Motion graphics (or animation) is a powerful tool to enhance and support any video. Add brand elements to increase recognition. Emphasize important points with kinetic text. Or create a fully customiz...

Is your company new to video? Or, have you been producing video, but have not seen the results that you hoped to achieve? It’s no argument that video is now a must-have in both your internal and publi...

The Director has called out ‘That’s a wrap!’ The lights have been struck, and the camera and all of the gear have been put away. You’re excited to see the video, but what happens next? What can you ex...