Spotted Yeti Blog (5)

5 min read

5 Reasons Why You Need a Video Strategy

Is your company new to video? Or, have you been producing video, but have not seen the results that you hoped to achieve? It’s no argument that video is now a must-have in both your internal and public communication material. But more importantly than having video content, you need a plan so that it is effective.

Posted on March 13, 2018 by Molly Berrens

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Molly Berrens

Molly Berrens’ rare combination of business savvy and creative imagination is why Spotted Yeti has grown from a one-woman operation to a major force in video production in Cincinnati, Northern Kentucky, and beyond. Along with her team, Molly helps businesses and organizations harness the compelling medium of video to tell stories that will promote their products and services and inspire their audiences. Prior to founding Spotted Yeti, Molly spent nearly a decade honing her skills in video production in the corporate, commercial, nonprofit, entertainment, and live event worlds. Molly knows that telling a story well involves more than just making a video - it’s connecting and engaging the people with whom you want to communicate.