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Stories From Behind the Camera

5 min read

How Color Grading Impacts Your Video

A common piece of feedback we receive in early edit rounds is “this video is washed out?” The washed out look is known as LOG. LOG formats are low in contrast and saturation providing detail in the shadows and highlights. Shooting footage in this format provides us the most control over the final look of the video.

Posted on June 3, 2022 by Christopher Hagan

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5 min read

What to Expect During Pre-Production

When most people think of video or film production, they probably think of the lights, cameras, and a director yelling action. Being on set is a glamorous scene, but it takes a lot of planning to get ...

May 26, 2022 by Molly Berrens

10 People and Events that Helped Shape our Story

We're celebrating our ten year anniversary! WOW. As the Founder of Spotted Yeti, I wanted to take this opportunity to thank some of the pivotal people and organizations from our journey that helped us...

April 1, 2022 by Molly Berrens

7 min read

Women in Film: Diverse Perspectives Strengthen Stories

Working with Spotted Yeti has broadened my creative skills and allowed me to learn on-the-job because our team brings different perspectives to each project we create together.

March 28, 2022 by Jenna Adkins

Planning Your Annual Video Content Calendar

It happens frequently – businesses recognize the importance of video marketing – mere weeks or days before the impending need (such an event, holiday or sales season.) A hasty cell phone picture with ...

January 26, 2022 by Molly Berrens

Non-Profit Video Marketing & The Power of Human Interest Stories

Documentaries are my favorite genre to watch and to edit. Coincidence? Definitely not! A documentary - or a video that provides a factual record or report -is a wonderful medium to learn about the wor...

November 22, 2021 by Jenna Adkins

Your Videos Need Captions: Here’s How and Why

Social media is a regular part of our daily routine. A quick scroll while waiting for a doctor’s appointment. Catching up on a social feed while riding the bus. Killing time before a flight boards. Ma...

November 15, 2021 by Molly Berrens

3 min read

4 Things to Consider When Casting Your Video

The time has come to select interview subjects for your video. We’ve decided on messaging, themes, location, and timing. You are now charged with identifying who in your team and network appears on-ca...

June 16, 2021 by Jenna Adkins

5 min read

How Visual Storytelling Enhances Your Video

At Spotted Yeti Media, we create video by combining picture and sound, woven together to tell a cohesive and compelling story.

May 14, 2021 by Christopher Hagan

4 min read

Using Authentic Video Marketing to Build Trust with Your Audience

Video is more relevant than a social media post, more than a written review. It’s an intimate look at your company’s strengths and successes, and an opportunity for you to connect with customers. Vide...

February 12, 2021 by Jenna Adkins

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